The pigment deposited by oVertone conditioners will keep your hair bright as long as you continue using them. Once you discontinue use, they will begin to fade but may not come out completely with shampoo alone. They are not meant to be temporary, though shades likes Pastel Purple and Rose Gold tend to be more low-commitment than bolder shades like Vibrants and Extremes. The color deposited by one use will last for approximately the same number of washes as a semi-permanent dye would. While they aren't meant to be used in a single application, the color deposited by one use will last for approximately the same number of washes as a semi-permanent dye would. Want to learn more on the subject? Check out this blog post on oVertone's staying power. 


Check out this blog post on the staying power of our formulas to determine how long your chosen shade will last on your unique head of hair.