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What kind of pigments/colorants are in oVertone Coloring and Daily Conditioners?

Our hydrating and nourishing formulas, made with gentle hair-healthy ingredients, are what set us apart from others!

The pigments we use are FDA approved for use in cosmetics and recommended for semi-permanent hair color applications. They are commonly found in many professional, salon, and at-home direct coloring products. You can see a list of the pigments we use on the label of our products as well as here, at!

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